Ukrainian Augmented Pixels raises investment from ICU

Ukrainian Augmented Pixels, which works on augmented reality technologies, has attracted investments from the ICU group, as announced on the investment group’s website.

  • The amount of the investment is not disclosed, however, the company’s founder, Vitaliy Goncharuk, told AIN.UA that the deal is structured as a convertible note (a form of short-term debt that converts into equity).
  • The money raised in the company is going to be spent on the further development of products and hiring people. According to Goncharuk, the company plans to recruit 15-20 high-class professionals in the Kyiv and Odesa offices. Mostly they will be developers and the sales team.
  • Augmented Pixels is a Ukrainian startup in the field of augmented reality, which was formerly called AR23D. Vitaliy Goncharuk founded the company in Odesa in 2010. It attracted only about $5 million in investments.
  • Now the company is developing technologies that enable autonomous navigation for robots in GPS-denied environments, technologies related to 3D maps, etc.
  • ICU is a Ukrainian investment company that has already invested in such projects as Petcube, 3DLOOK, Hideez. We have previously told the details of its work.