Ukrainian VC firm TA Ventures invests in Spanish FinTech startup Goin

Ukrainian venture capital firm TA Ventures participated in Series A round closed by Spanish fintech startup Goin. In this round, the company raised €5 million. Unfortunately, the valuation of the startup was not disclosed.

The round was led by the British fintech venture investor Anthemis along with K Fund and Encomenda Smart Capital. Other investors such as Atresmedia, the North American fund Hard Yaka, led by Twitter investor Gred Kidd, number two on Facebook, Javier Oliván, the founder of Letgo, Enrique Linares have also participated in the operation.

A private investment club from Ukraine ICLUB also participated in the deal. This is a network of clubs where private investors can co-invest with TA Ventures in fast-growing startups.

About Goin

Goin is an application that helps you achieve your short term goals of saving money or buying stuff. Goin covers the whole process — from setting a goal (to accumulate a certain amount of money, to buy a product) to the final transaction. Everything through one app.

Goin was founded in 2017 by David Riudor, Carlos Rodríguez Antón, and Gabriel Esteban Gullón. There are more than 20 team members (hiring currently, number changes constantly).

Goin co-founder David
Riudor presents the startup to ICLUB Kyiv members. Photo: TA Venture

The startup plans to use the funds to strengthen its market share in Spain, grow its team, and look towards European expansion. Goin is currently focused on adding new savings features for users (like adding new partnerships), new monetization models, and user numbers growth.

About TA Venture

TA Ventures is a Ukrainian venture capital firm that invests in early-stage startups from Europe and North America. It focuses on Seed and Series A startups with a typical ticket ranging between $250,000 to $1 million.

TA Ventures invests in startups from different sectors, with a focus on several dynamic ones – Digital Health, Mobility, Enterprise Software, Industrial Technology, Financial Technology, Cloud Technology, Supply Chain, Consumer Technology.

“We’ve met Goin’ founder at the beginning of the year, managed to visit their HQ in Barcelona and invite them to present the company to our private investors’ club ICLUB members in Kyiv and Monaco. There are a lot of savings products on the market, but none of them is focused on short-term goals, which gives Goin a unique positioning in the market,” Viktoriya Tigipko, TA Ventures founder and ICLUB Global President.

“Goin acquirers users much cheaper than most fintech-startups due to its high share of organic growth. At the same time, retention and engagement rates are unusually high for fintech products. We believe that these are very strong indicators of closeness to product-market fit,” Alex Matsiuk, Investment Manager at TA Ventures.